Don’t Build a Website First: What to Do Instead in Kajabi

Most people think you need a website when they start with Kajabi… but what you really need is a strong foundation.
I see it all the time — new business owners spend weeks (sometimes months) perfecting their Kajabi website, and then… they never actually launch.
Here’s the truth: your website isn’t step one. If you want to save time, reduce stress, and build a business that works, you need to get your Kajabi settings right first.
Why Your Website Isn’t the First Step
Think of your business like a house. You wouldn’t start with the curtains and paint colours. You’d start with the foundations — the slab, plumbing, and wiring — so everything else runs smoothly.
Kajabi works the same way. Your website can come later. First, you need to set up the back end so your business has something solid to stand on.
The Kajabi Settings You Don’t Want to Miss
Here are the essentials to update straight away:
- Add your Site Title name
- Upload your logo, favicon, and brand colours
- Update your SEO Page title, description, and image
- Set your Marketing settings (name or company)
- Brand your email templates (logo, button colour, text)
- Update Mobile App settings so you’re instantly recognisable
These sound simple, but here’s the thing: I still see these missing even in accounts where people have been using Kajabi for years.
These simple steps don’t take long, but they become the foundation for everything you’ll do next.
Get me Free Guide: Kajabi Settings You Probably Missed
To make this even easier, I’ve created a free guide: Kajabi Settings You Probably Missed. 👉 Download it here
Special Offer: 3 Months of Kajabi for Just $99
If you’ve been sitting on a big idea, now is the moment to act. For one week only (Sept 2–9), Kajabi is offering 3 months for just $99 — full access to every tool and feature.
That’s not a stripped-down trial. It’s everything you need to:
- Create and sell digital products
- Build your email list
- Launch your first offer
- Manage payments, emails, and even a mobile app
👉 Sign up here, get 3 months for $99
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